Tony Greenberg | Chaos Conductor

As CEO of RampRate & DeepStrat, Tony has been an idea generator transforming perceptions and industries since he was 17.

The Details

Under Greenberg’s leadership on and off for more than a decade, RampRate has radically changed how IT services are bought and sold, creating actionable, data-driven, sourcing info that has funded funded new projects, saved hundreds of millions of dollars and 1000’s of hours of headaches for major clients in finance, entertainment, internet services, media and video games.


DeepStrat, a spinoff from RampRate’s strategic research arm, focuses on growth-advisory services for companies in the digital media value chain, particularly in mergers & acquisitions, ramp-ups and funding plans.

Greenberg is a charismatic and visionary speaker at technology, media and entertainment conferences and at colleges such as Harvard University and UCLA. His writing appears regularly in, Huffington PostOnly Time Buys Trust and other outlets. He has frequently quoted in outlets such as All Things DBusiness Week, Wired, Computer World, Slashdot, and Ars Technica. Greenberg is active in Tech Coast Angels and the Clinton Global Initiative.

Before RampRate, Greenberg headed the sales & marketing division of Raindance, now Interncal. He previously was SVP of business development and marketing for a next generation media firm and a senior executive at Exodus, now Savvis. His early experience was in boutique retailing, direct-response marketing, sales culture, business development and manufacturing through a series of other companies that he founded and later sold.

Shows, Publications & Citations

About YouTube: Business Week
Net Neutrality article cited by hundreds of outlets
Seminal paper on network neutrality and gaming
Moderator of panel at Digital Hollywood
Will Hollywood Studios Kill Their Offspring Again?
Credit Suisse Far Better at Analyzing Derivatives Than YouTube Infrastructure Costs

Interview with Digital Lifestyles
Billboard Digital Entertainment and Media Awards
Multiple appearances at events
Amazon Should Prevail In The Race To Acquire Hulu
Amazon to Beat All Suitors For Hulu?
Speaking engagements at UCLA, Pepperdine, Harvard & others
Tony Greenberg’s 2008 speaking engagements.

Areas of Expertise

Cloud Services, Disruptive Media Tech, IT Services, Data Center / Co-location/Hosting, Managed Services, Content DeliverN Networks/CDM, IT Procurement, Market Positioning, Business Intelligence, SLAs/Contracts, Business Strategy, Online Gaming, Telecommunications, Technology Risk, “Green” data centers, Net Neutrality, Bitcoin,


Tony Greenberg
310.802.3702 •
Los Angeles, New York & San Francisco

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